POLLING MATTERS

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POLLING MATTERS

FRANK NEWPORT

Title POLLING MATTERS
Author FRANK NEWPORT
Summary Integrating lessons from history and social science in a conversational style, Newport, editor in chief of The Gallup Poll, the country's preeminent polling source, explains how polling works and why polls matter in this book for general readers and stude
Publisher TIME WARNER INTERNATIONAL
Date 19/08/2004
ISBN 446530646



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